Cookie Policy

Last updated: April 18, 2026

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites function properly, provide a better user experience, and give website owners useful information about how visitors use their site.

In addition to cookies, we also use similar technologies such as web beacons and local storage. Throughout this policy, we refer to all of these technologies collectively as "cookies."

2. Why We Use Cookies

At Valentine's - Baby And Kids, we use cookies for the following purposes:

Essential Cookies: These cookies are necessary for our website to function properly. They enable core features such as security, network management, and accessibility. Without these cookies, certain services you have requested (such as adding items to your shopping cart or processing through checkout) cannot be provided.

Performance Cookies: These cookies collect information about how you use our website, such as which pages you visit most often and if you encounter any error messages. They help us understand how visitors interact with our website and allow us to improve the way our site works. The information collected is anonymized.

Functionality Cookies: These cookies allow our website to remember your preferences and settings (such as your language and region) to provide a more personalized browsing experience.

Analytics Cookies: We use analytics cookies (such as Google Analytics) to analyze how visitors navigate and use our website. This helps us understand which products and content are most popular and how we can improve the overall shopping experience.

Marketing Cookies: These cookies are used to track your browsing behavior across websites and build a profile of your interests. This allows us and our advertising partners to display more relevant advertisements to you based on your preferences. Marketing cookies may also be used to measure the effectiveness of advertising campaigns.

3. Types of Cookies We Use

We use the following categories of cookies on our website:

Category: Essential

Description: Required for the website to function properly. Enables core features such as security, shopping cart functionality, and checkout process. These cookies do not collect personal information.
Examples: Session cookies, authentication cookies, security cookies.

Category: Performance

Description: Help us understand how visitors interact with our website by collecting anonymous data about usage patterns.
Examples: Google Analytics, Shopify analytics cookies.

Category: Functional

Description: Remember your preferences and settings to improve your browsing experience.
Examples: Language preference, currency selection.

Category: Marketing

Description: Used to display personalized advertisements and measure the effectiveness of advertising campaigns.
Examples: Google Ads, Meta (Facebook) Pixel, retargeting ads.

4. Third-Party Cookies

Shopify: Our website is hosted on Shopify, which may set essential cookies for security, checkout, and site functionality.

5. How to Manage Your Cookie Preferences

You can manage or disable cookies at any time through your browser settings. Most browsers allow you to:

View what cookies are stored on your device
Delete all or specific cookies
Block cookies from all or certain websites
Block third-party cookies

Please note that disabling essential cookies may prevent some parts of our website from working properly, including the shopping cart and checkout process.

Your Privacy Choices: You can also manage your marketing cookie preferences and unsubscribe from marketing communications through our "Your Privacy Choices" page at /pages/your-privacy-choices.

6. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we make updates, the "Last updated" date at the top of this page will be revised. We encourage you to review this policy regularly.